My Apple Install Base

Yesterday, Apple announced that the company’s install base—that is, the total number of devices it makes that are in active use—has reached two billion. There are over 2,000,000,000 Apple products being used across the world right now. That number is astounding.

In response to the news, AppleTrack posed the question: How many of these devices did you contribute?

It’s interesting to think about. After all, when I buy a new Apple product and the company announces good financial results, I like to think I played a role in that. (You’re welcome for the MacBook Pro I purchased through work last quarter, Tim.) And so, I decided to count up my portion of Apple’s gigantic install base.

Here’s my personal contribution:

  • iPhone 14 Pro Max

  • iPad mini (6th generation)

  • iPad Pro (13”, 5th generation)

  • iMac (2021)

  • Apple Watch Series 7

  • AirPods Pro (2nd generation)

  • Apple TV 4K (x2, 1st generation + 2nd generation)

  • HomePod (x3, 1st generation)

  • HomePod mini (x2)

Add those up, and you get 13 Apple devices that I’m currently using, accounting for 0.00000065% of the company’s install base. It’s not much, but I guess I’m doing my small part!

2 billion devices is a lot, and I imagine Apple’s install base will only grow from here. I’m obviously a big fan of what they make. It seems like a lot of other people are, too. Maybe we can check in on this again when the company inevitably hits 3 billion devices.